Base CRM (originally Future Simple or PipeJump) is an

enterprise software Enterprise software, also known as enterprise application software (EAS), is computer software used to satisfy the needs of an organization rather than individual users. Such organizations include businesses, schools, interest-based user groups, ...

company based in Mountain View,

California California is a U.S. state, state in the Western United States, located along the West Coast of the United States, Pacific Coast. With nearly 39.2million residents across a total area of approximately , it is the List of states and territori ...

with R&D offices located in

Kraków Kraków (), or Cracow, is the second-largest and one of the oldest cities in Poland. Situated on the Vistula River in Lesser Poland Voivodeship, the city dates back to the seventh century. Kraków was the official capital of Poland until 1596 ...

Poland Poland, officially the Republic of Poland, is a country in Central Europe. It is divided into 16 administrative provinces called voivodeships, covering an area of . Poland has a population of over 38 million and is the fifth-most populous ...

. It provides a web-based all-in-one sales platform that features tools for email, phone dialing, pipeline management, forecasting, reporting and more. Base's platform is available on

iOS iOS (formerly iPhone OS) is a mobile operating system created and developed by Apple Inc. exclusively for its hardware. It is the operating system that powers many of the company's mobile devices, including the iPhone; the term also includes ...

and Android, and was the first full native CRM Android app available. On September 10, 2018 Base was acquired by

Zendesk Zendesk is an American company headquartered in San Francisco, California. It provides software-as-a-service products related to customer support, sales, and other customer communications. The company was founded in Copenhagen, Denmark, in 2007. ...

and later rebranded as Zendesk Sell.

Reception

Base has been recognized by many publications - including ''

Forbes ''Forbes'' () is an American business magazine owned by Integrated Whale Media Investments and the Forbes family. Published eight times a year, it features articles on finance, industry, investing, and marketing topics. ''Forbes'' also re ...

'', ''

Crain's Chicago Business ''Crain's Chicago Business'' is a weekly business newspaper in Chicago, IL. It is owned by Detroit-based Crain Communications, a privately held publishing company with more than 30 magazines, including ''Advertising Age'', ''Modern Healthcare'' ...

'', ''

ReadWrite ReadWrite (originally ReadWriteWeb or RWW) is a Web technology blog launched in 2003. RW covers Web 2.0 and Web technology in general, and provides industry news, reviews, and analysis. Founded by Richard MacManus, Technorati ranked ReadWriteWe ...

'', and ''The Next Web'' - for its intuitiveness, mobility and clean design. In July 2012,

Box (service) } Box, Inc. (formerly Box.net) is a public company based in Redwood City, California. It develops and markets cloud-based content management, collaboration, and file sharing tools for businesses. Box was founded in 2005 by Aaron Levie and Dylan ...

CEO,

Aaron Levie Aaron Winsor Levie (born December 27, 1984) (pronounced ) is an American entrepreneur. He is the co-founder and CEO of the enterprise cloud company Box. Early life and education Aaron Levie was born to a Jewish family from Mercer Island, Washi ...

was asked at VentureBeat's MobileBeat summit about designing enterprise applications for mobile. He said, "Mobile must be first when you're building an enterprise company" and identified Base as an example. In February, 2013 Base was recognized by Forbes as one of ''10 Mobile Apps to Organize Your Business''. In October 2014, ''Fortune'' positioned Base as the next major disruptor in the CRM space. In June 2016 the Business Card Reader for Base CRM for Android was released. In January 2017 the new product Call Tracker for Base CRM appeared on Google Play.

Acquisition

On September 10, 2018 it was announced that Zendesk acquired FutureSimple Inc., the company behind Base. Three months later, Base was rebranded as Zendesk Sell and introduced a deeper integration with Zendesk products.

History

The company's flagship CRM product was launched November, 2009 under the name Pipejump. In November 2011, the product was rebranded with the name Base, as it is known today. Base CRM was co-founded in 2009 by Uzi Shmilovici, Bart Kiszala, Pawel Niznik, Ela Madej and Agata Mazur after they became frustrated by their own experience with other CRM products on the market. Base has received a total venture capital funding of US$53 million from several investors including

RRE Ventures RRE Ventures is an American Venture capital, Venture Capital firm based in New York City. The firm primarily invests in Seed money, seed, Series A round, series A and series B rounds and focuses on companies operating in the software, internet, c ...

Index Ventures Index Ventures is a European venture capital firm with dual headquarters in San Francisco and London, investing in technology-enabled companies with a focus on e-commerce, fintech, mobility, gaming, infrastructure/ AI, and security. Since its f ...

The Social+Capital Partnership Social Capital, formerly known as Social+Capital Partnership, is a venture capital firm based in Palo Alto, California. The firm specializes in technology startups, providing seed funding, venture capital, and private equity. The firm has "stood ...

, OCA Ventures, and I2A. In September 2015, Base raised $30 million in Series C funding led by Tenaya Capital, with participation from Index Ventures. At the company’s annual Forecast sales conference in June 2016, Base announced its new sales science platform, Apollo.

References

External links

* {{Official website, http://www.getbase.com/ Software companies of the United States

Reception

Acquisition

History

See also

References

External links